SEO / PPC Management

Despite the rise in importance of Social Media, the average customer will still always turn to a search engine such as Google whenever they have an immediate requirement for a product or service or are in the process of researching their next supplier.It’s therefore important for your business to be visibile at the very moment a potential customer is searching for a business such as yours.

The process of ensuring your website ranks at the top of Google for related searches is called Search Engine Optimisation (or SEO).

Pay Per Click (PPC) advertising is one of the most commonly used digital marketing channels. As the name suggests, advertisers are only billed once a internet user clicks on a specific advert.

PPC is commonly linked to Google Advertising, however as technology has evolved, so too have PPC opportunities. Today, PPC advertising is available not only through Google but also Facebook, Twitter, LinkedIn and Pinterest.

Social media marketing (SMM)

Social Media has evolved and matured rapidly over the past 8 years and today is changing the way businesses are marketing their products and services to a vast yet highly targeted audience of online users.

The early days of social media and the limited capabilities of platforms such as Facebook, LinkedIn and Twitter meant that brands focused their social media marketing efforts around customer service and customer communication. While these elements are still extremely important, the platforms now allow targeted communication via text and video that bring businesses closer than ever to both existing and potential customers. Today, platforms such as Instagram and Snapchat offer even more access to customers that drive new business.

As a social media agency, we’ve been managing social media accounts for a wide range of clients within the Hospitality, FMCG, Real Estate and Retail sectors as well as a large number of international businesses within the B2B space.

Email / SMS Marketing

Managed correctly, email marketing is the most efficient, convenient and economical way for businesses to communicate with their existing customers and to reach new customers anywhere in the world.

SMS Marketing and Push Notifications is a powerful way to reach your target audience. India is one of the top country in terms of Smartphone users now. Majority people in India have mobile phones. On average, text messages are read within 4 minutes. This is the best way to get your message across and we can help you achieve great results with our targeted database. We have large targeted SMS database for many different regions and specific countries. As the SMS database is segregated as per demographic profiles, we can carry out a mobile marketing campaign targeting say Pune residents, iPhone and Android users, credit card holders, driving luxury cars, real estate owners, sports enthusiast etc.

Digital Hoardings

Hoardings are a creative and powerful outdoor advertising option because of their sheer size and grandeur. These ads attract potential customers and allow the message to seen vividly and clearly. Without fail, hoardings grab the attention of those on-the-go because they are specifically intended to attract people who are out of the house.Our digital screens are flexible and adaptable, offering targeted information which provides a communication solution that is responsive in real time and flexible. They can broadcast valuable messages in real time, such as weather data, traffic and transport status updates, events information and even emergency messaging. Digital screen-based communication can directly improve the public’s experience of their surroundings, through language-specific greetings, travel information, or displaying information on local events and activities, reflecting a positive image of the location, area or city they are in.